#1 · Evolved
C · Concierge
Person-first two-column page: the content column reads down the left while a "Request a callback" card stays pinned on the right the whole way (sticky on desktop, a bottom sheet on mobile), with Tom's TC monogram card sitting beside the H1 so the named contact is the first thing you see. Manrope display over Lato body, 20px-radius cards, hairline rules, one pale-blue mesh at the top, navy pills for CTAs.
8.3
#2 · House style
B · Product proof
Saudi-LP lineage, photo-and-product led: dark Altea hero with white type and the angled white divider, the callback form as a white card inside the hero on desktop (hidden on mobile, where the header phone, hero CTAs and a sticky bottom bar carry the contact route); OPEN/ADD/BOOK/ARRIVE as a numbered horizontal stepper feeding a pale-blue proof panel that holds the recipient-list and forward-booking-calendar screenshots either side of a mid-page CTA stack; blue Trustpilot band framed by the homepage wave SVGs with one review card; underline tabs; corridor-style FAQ; navy closing band with Tom's monogram card and the form again. Lato only, house tokens throughout.
8.3
#3 · Competitor pattern
F · Lumon pattern
Type-on-navy hero with the callback lead form sitting in it (Tom's TC monogram and phone at the top of the card), then a white four-icon why row, grey/white/navy alternating bands with Lumon's decorative circles, a giant navy pull-quote, and the page closes the way it opens: a navy band with the same form beside Tom's contact details.
8.3
#4 · Evolved
D · Editorial navy
A full-navy first fold with the Altea photo as a real teal/navy duotone panel, a 74px Outfit H1 that steps from 300-weight to 700, DM Mono numerals for the phone and the 12-month / 2pm facts, numbered hairline-ruled sections (01-05) with one bold display line per fold, a full-width three-segment control with a platform screenshot per tab, and a dark closing band carrying Tom's monogram card plus the callback form. Lato body, CT blues only, no gradients or blobs.
8.3
#5 · House style
A · House LP
The branch LP's own shell tightened to the new copy: white hero on the personal-transfers wave SVG, H1 left with the two CTAs, trust line and Trustpilot strip, static calculator card right; four-icon why-row, four numbered step cards on a pale band, underline tabs with a product screenshot per tab, blue Trustpilot band carrying the Luis quote, corridor-style FAQ accordion, navy closing band over the Altea photo with Tom's TC card and the callback form, guide link, grey legal footer. Lato only, every component from design-kit.md.
8.3
#6 · Competitor pattern
E · Currencies Direct pattern
Flat corporate blue: a solid #195C7D block from header through hero (white H1, two pill CTAs, trust line, Trustpilot), a heading-left/text-right intro, four-icon why row, four numbered solid-blue step tiles, a two-CTA "Timing matters" band, tabs, one quote band, FAQ accordion, then a full-width blue closing band that carries the callback form beside Tom's contact, and a plain guide-link card before the legal footer.
8.3